About Jonathan Butler
Jonathan Butler combines two decades of experience in high-performance corporate environments with over eight years specialising in transformational coaching, behavioural change and performance under pressure.
Before moving into transformational coaching, Jonathan spent 20 years in senior consulting, sales and leadership roles within global technology and consulting organisations, including Avanade (an Accenture and Microsoft Joint Venture), Capgemini Ernst & Young and BAE Systems Applied Intelligence.
Throughout his corporate career, he worked in high-pressure commercial and leadership environments where performance, communication and decision-making carried significant consequences.
“Jon is a senior business leader with exceptional business development skills. Always creative and forward thinking in his approach and when appropriate will challenge the status quo and the norms in order to drive the right outcome for business and the clients.”
David Kirby, Managing Partner, Oxalyst Partners & former Executive Board Member, Cap Gemini UK
The drive for peak performance
It was during this time that he became increasingly interested in a question that traditional business training rarely addresses:
Why do highly capable people sometimes fail to perform at their best in the moments that matter most?
That question ultimately led Jonathan into the fields of transformational coaching, behavioural psychology and studying the world of elite performance in business and sport.
Over the last eight years, he has worked with thousands of clients across more than 30 countries, helping professionals, executives and high performers improve confidence, communication, composure and behavioural consistency under pressure.
Jonathan also spent two years working directly with Marisa Peer and her clients, becoming one of the most experienced RTT practitioners internationally.
Perform when it matters most
Today, his work combines practical corporate understanding with advanced transformational methods to help people perform more effectively in real-world situations.
His approach is focused, commercially grounded and results-oriented.
Not motivational theory.
Not endless coaching.
Not generic personal development.
The focus is helping people think more clearly, communicate more effectively and perform more consistently when pressure is highest.
Jonathan is also the author of the best-selling book Bye Bye Anxiety and has been featured internationally for his work in confidence, performance and behavioural transformation.
“Jonathan worked with me using his mindset growth methodology to really help motivate me and take the action that I needed to succeed. His blend of deep experience, collaborative style and his understanding of how to apply the most incredible neuroscience in a business context was really powerful. He has really helped me to accelerate my business. ”
Tim Rawlinson, Mentor for Elite Head of Coaching and Academy Manager programmes.
The Premier League
As featured on: BBC + Brainz Magazine + Talk Radio New York + Best Selling Author + High Performance Clients in 30 Countries
Perform at your best - when the pressure is on
Most people already have far more capability than they consistently access under pressure.
The difference is often not intelligence, experience or potential — but the ability to remain confident, clear and effective in the moments that matter most.
If you would like to explore how this work could help you or your organisation perform more effectively under pressure, the next step is a focused conversation.
A confidential conversation to explore your goals, challenges and whether this approach is the right fit for you or your organisation.